Privacy

Data Collection

We collect personal information that you choose to provide voluntarily when using our website. We may also ask for personal information when you contact our Customer Service department. This will allow us to protect your confidentiality by verifying your identity. Following your stay, information is collected and stored by our company locally, and subsequently transferred to a centralized database by Eden’s Dubai. This facilitates aggregated trend analysis used for management purposes such as planning new hotel locations, evaluating amenities, guest preferences, and advertisement planning. In addition, your business with us is valued and we may use the record of your stay to send you via postal mail or email, communications such as guest surveys or promotional offers and benefits. You may “opt-out” or choose to be excluded from these communications by noting this on your Check-In registration form during your stay or by contacting Customer Service.

Data Processing

When you place a reservation, we request your name, email address, mailing address, phone number, credit card number and expiration date. We use this information to process and fulfill your reservation. When you register for an account, we ask for your name, mailing address, telephone number, email address and Password. Additional optional information in your profile is collected for specific services such as check-in conveniences, room preferences. You may access and update your profile online at any time, using your username and password. This data is stored in data bases protected from intrusion and unauthorized viewing by commercially available software products we purchase in good faith from third party suppliers, and you do not have to re-enter it with each visit to our web site. It is also used to recognize you as a repeat customer so we can personalize your shopping experience. Members with registered email addresses receive newsletters and promotional offers from Eden’s Dubai. unless you decline by requesting an “opt-out” of that portion of the program by contacting our Customer service team. Contact information can be found on our Customer Service page. When you join the Eden’s Dubai Email List, we request your email address in order to send you email on the latest offers, advanced notice of events, and more. If you are no longer interested in Eden’s Dubai Email communications, instructions for removal from the list are included in every email we send you. We access location based information from your mobile device while searching for a Eden’s Dubai Property location in the area in which you have expressed interest. We do not use this information to specifically locate you for any reason other than to provide you the service. If you do not wish to allow us to use your location

information then please do not use the service. If you have allowed us to utilize your location information in the past and wish to revoke the permissions to do so please turn off location services at the device level.

Personal Information Processing

Personal Information that we collect on our website may be used to enhance your experience in the following ways:
• Confirm your reservations
• Request your evaluation of a stay via a satisfaction survey

• Send you emails that relate to a stay
• Bill your credit card for Advance Purchase Reservations and Advance Deposits
• Respond to your customer-service inquiries or requests
• Communicate special offers and featured items to you, if you choose to receive such notices • Customize your experience on our website
• Locate properties near you

Confidentiality of your Personal information

We will share personal customer information with our representatives, trusted service providers and contractors for limited purposes, including fulfilling customer reservations; offering certain products and services in connection with our website; communicating to customers via email ; providing customer service; enhancing and improving customers’ online experience; providing a personalized online experience; and completing credit card transactions.

Aside from the purposes described above, we do not share your personal information with any other third parties unless we have your permission or under special circumstances, such as when we believe in good faith that the disclosure is required by law or to protect the safety of our guests, employees, the public or Eden’s Dubai property. We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order or legal process served on our business entity. We may share aggregated demographic and statistical information in the course of our business with certain third parties. This sharing does not include any personal information that can identify any individual person.

Personal information safety

In our efforts to protect your personal data, we use generally accepted standards for safeguards

including administrative, technical and physical measures. Additional safeguards are in place for sensitive personal data. These safeguards are continually updated and maintained by qualified information security professionals. One of the security techniques we use for online transactions is a technology called Secure Sockets Layer (SSL). If your browser is capable of SSL (and most are), your sensitive information (including geo-location data) will be automatically encrypted, or encoded, before it is sent over the Internet or through our mobile applications. More about SSL Technology. We have also obtained a digital security certificate from Verisign, Inc., a leading provider of Internet trust services. This certificate guarantees that your personal information is being transmitted in secure (encrypted) form to our Web servers, not to some unknown or unauthorized server. When you enter a secure portion of our site (which is any page containing any of your personal information), an image of a closed lock or a solid key should appear in your browser window.

How do I correct or update my information?

We provide storage of personal information for our registered members that can be updated online. Eden’s Dubai registered members can modify their personal information anytime. Simply go to Your Account, log in and edit whatever information you wish. Your request will be responded to within 30 days of requesting the change. If you wish to no longer have your geo-location data collected through our mobile website, you may turn off geo-location at the device level. Eden’s Dubai members can alter their email preferences by visiting our Email Registration Site. We may retain your personal information and geo-location data for as long as your account is active, as needed to provide you services and we will use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements. Cookies and Other Computer Information When you visit our page, you will be assigned a persistent “cookie” (a small text file) to be stored on your computer’s hard drive. The purpose of the cookie is to identify you when you visit our site so we can enhance and customise your online experience. For Eden’s Dubai members, the cookies are linked to your member account number not to your PIN (Personal Identification Number). You can choose to visit our web sites without cookies, but without these identifying files you will not be able to take advantage of certain desirable features of our site. These features include remembering your login (so you don’t have to remember your number) and providing a more personalised online experience. To visit without cookies, you can configure your browser to reject all cookies or notify you when a cookie is set. (Each browser is different, so check the “Help” menu of your browser to learn how to change your cookie preferences.) This web site may utilize 3rd party tracking pixels to help manage online advertising. These pixels are provided by our advertising delivery partners. These pixels enable our partners to recognise a unique cookie on your Web browser, which in turn enables us to learn which advertisements bring users to our website as well as provide you with targeted advertisements. The information we collect and share is anonymous and not personally identifiable. It does not contain your name, address, telephone number, or email address.

We collect this information to enhance the quality of your experience during your visit to our site and will not sell or rent this information to any third parties. We use various web site analytics tools and technologies regarding activities on our website that require storage of web session data. The overall aim of these tools is to aid in making the website easy to use and to proactively identify and correct error conditions. These tools and technologies are also used to assist web site visitors who report problems in the use of our website. Stored web session data is never sold or rented to third parties and is purged when these purposes have been fulfilled.